The selection criteria for AGCO‘s Fendt dealer candidates is based on a global Fendt standard which goes beyond the capital investment into the bricks and mortar. The prospective agri-business had to demonstrate a willingness to live the Fendt brand promise of efficiency and dedication.
This should give South African farmers the assurance that as owners of Fendt machines they are backed by the same superior product knowledge and well-trained sales and aftersales support/staff that farmers in any other region in the world, where Fendt is represented, would receive.