International Green Week in Berlin – the Fendt Farm Experience

"We have only just wrapped up 2018. It's been a very good year for both our AGCO Group and the Fendt brand," says Peter-Josef Paffen, Chairman of the AGCO/Fendt Management Board. "We managed to meet or exceed our own goals, in the all-important tractor unit sales especially, but also across all the other product groups, the 'full-line'. And we're kicking off the new year with a very decent volume of orders, a great start for our production lines."

The Land of 1,000 Lakes is the IGW's partner nation As well as being Europe's northernmost farming country, Finland is the partner country of Green Week 2019. The growing season in the north is very short but concentrated. Forestry, hunting and fishing prevail in the 'Land of 1,000 Lakes', but Finland is also one of the world's largest producers and exporters of oats.

"In line with our Fendt 2020 strategy, we want to build 20,000 tractors in 2020. To achieve this ambitious goal, we need to be present in all markets," says Peter-Josef Paffen. "The Finnish agricultural technology market isn't large, but it's interesting. Our current market share of tractors there is just under 6%, but in the next two years we want to expand this into double-figures. And 2019 will see the introduction of our Fendt forage harvesting technology in Finland, including round balers and loading wagons."

At the opening of the 84th International Green Week, the German Minister for Development, Gerd Müller, together with Martin Richenhagen, Chairman, President and CEO of AGCO, signed a Letter of Intent for future joint development projects on the African continent.

"The Ministry for Development has a number of locations in Africa where we are involved in training farmers," says Martin Richenhagen, Chairman, President and CEO of AGCO. "We have also developed the 'Farm in a Box' concept, which is a fully mechanised starter pack for farmers who still work without mechanised equipment."