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Fendt at AGRITECHNICA 2023
12 - 18 November

Experience our latest innovations & highlights up close!

From 12 to 18 November 2023, the showgrounds in Hanover will open – and you should definitely be part of this unique event. Visit the Fendt stand in Hall 20 and view the latest technologies and solutions from Fendt.
Close-up image of the Dieselross emblem


AGRITECHNICA 2023 opens its doors in just a few weeks! Prepare for an unforgettable journey and discover Fendt's new products. Save the event in your calendar now so that nothing can get in the way – sign up for our newsletter so that you don't miss any information about Fendt and AGRITECHNICA.
Fendt stand at AGRITECHNICA 2019 with many visitors


Fendt keeps growing! Experience the largest Fendt stand yet and the most extensive programme ever. Come by and join us to talk about the exciting future of agricultural technology. Fascinating highlights and innovations await you – to see, hear and even touch. The focus of this spectacular trade show will be on the latest technologies and solutions from Fendt. We hope to see you there!

Trade show programme

Daily programme

Not only every day, but almost every hour, you will be surprised by rousing highlights at our Fendt stand. In addition to new machines and technologies, other highlights await you: 4 times a day, you can experience our innovations and new products in an exciting show. Look forward to seeing our stand shaking in typical Fendt style.

Your way to the Fendt stand

You can't miss the Fendt stand: Follow the path to hall 20, where our dedicated Fendt staff will welcome you with open arms.
A farmer standing in front of a green background and looks motivated into the future. Fendt products are depicted on his shirt.

Our vision – our motto

Eine Entscheidung für Fendt bedeutet eine Entscheidung für die Zukunft. "Wer Fendt fährt, führt" bedeutet für uns mehr als nur eine Begeisterung – Präzision, Exzellenz und Innovation sind die treibenden Kräfte hinter unserer täglichen Motivation und unserem Erfolg. Überzeugen Sie sich selbst und gestalten Sie mit uns die Zukunft.
Discover the Fendt brand
Farmer Rob Buckle standing beaming with joy in front of his Fendt machine

Fendt customers explain it

In the spirit of our slogan "Leaders drive Fendt", our customers and farmers share their unique experiences and passion for the Fendt brand. Immerse yourself in the inspiring stories that impressively show how Fendt helps you to be successful – from top performance in the field to innovative strength in agriculture.
Fashion magazine with pictured Fendt shoes, Fendt cap and Fendt jacket

Exclusive Merchandise Collection at AGRITECHNICA

With the unique “Leaders drive Fendt” special collection, Fendt fans can show the whole world that they are part of the community – available at AGRITECHNICA 2023. Secure your 15% discount code now which can be redeemed on site. But that's not enough: Register in advance for our trade fair sweepstakes “VIN TO WIN AGRITECHNICA SPECIAL” for the chance to win a unique, fully equipped tool trolley with Fendt design!

Fendt Highlights

Green folding chairs with the inscription "Your Fendt IDEAL Story"

Your IDEAL Story

Combine customers from around the world tell their IDEAL Story

Immerse yourself in moving stories from our project "Your IDEAL story". Customers from around the world are sharing their IDEAL experiences and how the IDEAL combine has revolutionised their harvest. Together with them and our experts, we exchanged ideas and collected valuable feedback to make the IDEAL combine even more powerful.

Information about Fendt & AGRITECHNICA

Fendt executives stand side by side holding "Tractor of the Year 2020" award in hand

Countless awards for Fendt at AGRITECHNICA 2019

AGRITECHNICA 2019 was an absolutely ground breaking event for Fendt and the new Fendt 900 Vario tractors. A day that was celebrated with joy and enthusiasm four times as awards such as the 'Tractor of the Year 2020' and the 'Audience Choice Award' were presented.
Photo of the Fendt stand at AGRITECHNICA 2019 with a very large number of visitors.

Enthusiastic faces at the Fendt stand at AGRITECHNICA 2019

At AGRITECHNICA 2019, the images of the enthusiastic crowds around the Fendt stage were clear. FendtONE and the multi-award-winning Fendt 900 Vario proved to be points of attraction for the 450,000 visitors. The flair of enthusiasm and curiosity was literally in the air – with a clear focus on digitalisation, Fendt presented innovative solutions to touch directly at the stand.
One hand holds a glass ball in which a plant is growing

Experience “Green Productivity” with Fendt at AGRITECHNICA 2023

The motto of AGRITECHNICA 2023 is “Green Productivity” – a significant topic that has been a focus for us for a long time. Our dedication is embodied in a committed sustainability strategy that will transform agriculture in innovative ways. Fendt agricultural machinery already enables our customers to save up to 50% of their emissions.

Our vision is clear: As a responsible partner and driving force, we want to offer sustainable and innovative technologies and solutions to shape the agricultural technology of the future.
A woman and a man carrying a green Fendt Parker and going for a walk

Secure your 15% discount now

Register now until 11 November 2023 and get a 15% discount code. You can redeem your personal voucher on site when purchasing the exclusive Fendt merchandise collection. Register in advance for our trade fair sweepstakes “VIN TO WIN AGRITECHNICA SPECIAL” for the chance to win a unique, special prize with Fendt design!