2018-08-08Press release

Fendt brings the future to the field: Fendt SAATEN-UNION field day 2018

The Fendt SAATEN-UNION field day will take place on August 23 in Wadenbrunn near Würzburg. Around 110 Fendt tractors and self-propelled machines will be there this year true to the motto "Future to the Field". In addition to objects of exposition, many machines will demonstrate their capabilities in spectacular field operations and unique live shows. Apart from practical applications and world premieres from the Fendt full-line range, visitors will be offered exciting information about the latest machines and technologies - never before has so much Fendt power been seen, heard and experienced!

2018-08-08Press release

Fendt brings the future to the field: Fendt SAATEN-UNION field day 2018

The Fendt SAATEN-UNION field day will take place on August 23 in Wadenbrunn near Würzburg. Around 110 Fendt tractors and self-propelled machines will be there this year true to the motto "Future to the Field". In addition to objects of exposition, many machines will demonstrate their capabilities in spectacular field operations and unique live shows. Apart from practical applications and world premieres from the Fendt full-line range, visitors will be offered exciting information about the latest machines and technologies - never before has so much Fendt power been seen, heard and experienced!

It is regarded as the largest European field day of a manufacturer of agricultural machinery and leaves its visitors with an astonishment every single time: The Fendt SAATEN-UNION field day. After the official opening at 9:30 AM, visitors can already look forward to the first highlight at 10:00 AM: the big Fendt Future to the Field machine parade. Afterwards, visitors can discover the Fendt world at Hofgut Wadenbrunn all day long until the event ends with a big honking at 5 PM.

Peter-Josef Paffen, Chairman of the AGCO/Fendt Management Board.

"The Fendt SAATEN-UNION field day is something truly unique, therefore, it's not only a very special event for visitors but also for us as a company", says Peter-Josef Paffen, Chairman of the AGCO/Fendt Management Board. "With the field day we have the possibility to present our constantly growing full-line range in concentrated power and the visitors can experience the machines live in practice. We can show what we have worked hard on in recent months and years, how Fendt demonstrates quality and innovation in the field and which technologies we will continue to support farmers with in the future. We bring the future to the field and would like to invite everyone who wants to experience it for themselves at the field day!"

Spectacular field missions and world premieres

Nowhere is the high performance of Fendt machines more evident than in the field. Fendt tractors and self-propelled machines will prove what lies behind the well-known Fendt quality and power. Among the around 110 Fendt tractors and self-propelled machines, the innovations presented at Agritechnica, such as the Fendt caterpillar tractors, the Fendt Squadra high-performance square baler as well as the large Fendt Tigo multi-purpose vehicles will also be at the event. Visitors can also look forward to new products from the Fendt full-line range, which will be presented to the public for the first time at the field day 2018. In addition to unique world premieres from the new Fendt product range, visitors can look forward to a very special highlight: The machine of the year 2018 and the winner of the renowned Red Dot Design competition, the large combine harvester Fendt IDEAL. On the field day, the new large combine harvester will be presented to a larger audience for the first time and can demonstrate its innovative threshing system live.

The places for exciting information: the six Fendt theme hubs

An answer to every question, exclusive background information for every subject area - to meet this demand, there are six theme hubs serving as information centres on the 90 hectare site. Here, visitors can find exciting information and presentations by Fendt experts on the latest Fendt machines and technologies. The hubs are arranged according to different product areas. Whether for Fendt crop protection and fodder crop technology or the latest tractor technologies, at the Fendt theme hubs there is something for every visitor and farmer. Of course, the field day motto also applies here: “Future to the Field”. Therefore, the "Fendt Smart Farming" hub is dedicated entirely to digital topics. Digital solutions such as the VarioDoc Pro documentation system will be presented to visitors, simply and comprehensibly. For visitors who want to convince themselves of the harvesting performance, straw quality and overloading capacity of the Fendt IDEAL large combine harvester the "Fendt Performance in Golden Harvesting" theme hub will be the place to be.

The six different Fendt theme hubs:

  • Fendt Performance in Golden Harvesting
  • Fendt Quality in Green Harvesting
  • Fendt Precision in Application
  • Fendt efficient tractor technologies
  • Fendt Power to the ground
  • Fendt Smart Farming

50 top varieties in the field

Apart from Fendt technology, visitors will be offered a full programme at the field day. In addition to several dozen exhibitors from the agricultural sector, the field day partner SAATEN-UNION will present a variety of new growing products. On show plots, the growers will present what they have to offer against the extreme weather conditions and the increased development of resistance with their expanded portfolio of products. More than 50 different varieties can be inspected in the field. In addition to the intercropping range of SAATEN-UNION, consisting of 20 viterra® blends, variety screening and pure seeds, visitors can also see grain legumes, rape from RAPOOL, sugar beet from the SAATEN-UNION shareholder Strube D&S and 15 different types of corn for silo, grain and biogas use. Whether in the Crop Production Competence Centre or directly on the show plots, seed specialists will be available to answer any upcoming questions.

The Fendt "Field Day 18" App - The perfect field day companion

The Fendt "Field Day 18" app ensures that visitors don't miss a demonstration or show and can plan their field day visit according to their wishes. Equipped with a programme overview, a news ticker, a list of exhibitors, a map and direct navigation, the app helps so that every visitor is always at the right place at the right time and is also optimally provided digitally with information about Fendt machines and technologies. With a little bit of skill and luck, visitors can win instant prizes or machine hours in the two #FENDTastic quizzes on the web, in the app and at the event. A large selection of Fendt products will be on display at the Feldtag Fendt Shop, including selected Wadenbrunn special models.

Note for visitors:

We want you to enjoy your visit to our field day to the fullest, but above all in a relaxed way. Our new app should support you in the best possible way. We recommend that you download the app in advance with a stable Wi-Fi connection so that you can also use all functions offline and without problems later on the field day. Since we expect a large number of visitors, a network overload on the field day itself cannot be ruled out, which is why a download of the app on the field day cannot be guaranteed without possible problems. The app will be available for iOS and Android users at the beginning of August.


Further information about the map, programme, the various theme hubs and machines can be found here:


wadenbrunn.fendt.com/



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